Articles on: Solving Spam Problems

I've connected my email account to MailReach, what happens next? Getting Started

Congrats, you have connected your first email account to MailReach. You can be proud of yourself for taking care of your deliverability 👏🎉

You're now an official member of the smart emailers gang 🕶️

The following page has been carefully written and enriched to help you find all the answers to the potential questions you can have.

That's a 5 minutes read to help you get the maximum out of MailReach. Let's start.

OK I've connected my account, what's going to happen next?

MailReach is initializing to launch conversations with relevant email accounts to start warming your email address.
It usually takes between 5 seconds and 2 hours to see the first interaction (first email sent or first email received). That's normal, don't worry.
MailReach automatically creates a folder named "To Follow" in your inbox. You should see it if you're on Gmail / G Workspace or Office 365 / Outlook. Each warming email (sent and received) will be stored in that folder.
MailReach automatically hides 99% the warming emails received after several seconds to prevent cluttering your inbox. For several reasons out of MailReach's control, some emails can't be automatically hidden (automatic replies for example). If the delay of several seconds is a problem, we got your back with an additional filter for Google / Microsoft. How to filter and hide MailReach emails in your Google or Office 365 inbox
By default, MailReach will gradually increase the number of daily warming emails sent from your mailbox until reaching around 40-50.
It's normal to have only 1 warming email sent from your inbox the first day when you're on the settings by default (autopilot mode).

Do I need to adjust the warming settings ?

For a new email address and/or domain : stay on 'Autopilot mode', the mode by default.

By default, the warming settings are on 'Autopilot Mode' : the best mode to warm a new email address / domain. On Autopilot Mode, MailReach controls the number of warming emails sent daily and the gradual ramp up. If your email address and/or domain is new, don't touch anything and stay on this mode. That's important.

For an aged email address and domain that has been used to send campaigns in the past and that's already landing in spam => Follow our dedicated guide :

⚠️ The following guide will help you restore the damaged email reputation of a USED email address / domain that has sent email campaigns in the past. It's NOT ABOUT new email addresses / domains that don't have any history (these have to be warmed normally, with the Autopilot Mode). Here's the article : How to restore a damaged email reputation and deliverability using MailReach

How do I know if everything works properly ?

In 95% of the cases, if you managed to successfully connect your email account, everything should work fine.

Wait one day and come back to your dashboard to see if MailReach managed to send emails from your account. It does not matter where the emails landed. It's normal to have a couple emails land in spam in the first days.

In the "Where your warming emails land graph", if the majority of the emails are classified as "Missing", this can indicate MailReach is having a problem managing your email address. In this case, please come talk to us in the chat.

My email address / domain is new : how long does it take to make it ready to send my campaigns?

For a new domain / email address we recommend at least 14 days of warming before sending any campaigns on your side. As always, if you can wait more, 21 days is good.

If your email address and domain are brand new, your sending reputation is clean / neutral. It usually takes between 14 and 21 days to build a positive reputation to get ready to send your own campaigns with a good deliverability.

🚨 Very important : once you reach 14+ days of warming, to maintain a good email reputation and deliverability you need to keep the warming ON to constantly generate positive interactions and balance your activity while sending campaigns. This is what will make you stay in the inbox. More info in our article : Why to always be warming to maintain deliverability

What is the Reputation score and when will I get it?

The Reputation score evaluates the health of your email address.
It's mainly based on when your warming emails land, the age of your domain and your DNS records.
It's NOT an indicator that tells if your address is ready to send campaigns.
You get your reputation score 3 days after connecting the email address. Why 3 days ? Because MailReach needs enough data to analyze in order to provide the sender score of your email address.
It fluctuates and that's OK but sudden drops can require actions from your end.
If your score drops, it's the result of having a spam spike, which is likely to happen (that's common especially while sending campaigns). We got your back with the best guide ever to fix spam spikes ASAP : How to help fix a spam spike and/or reputation score drop using MailReach

What do I need to check to make sure my deliverability and email reputation are doing good?

The best indicator of your email reputation is the graph named "Where your warming emails land"

This graph shows the the deliverability of the warming emails sent from your email. You can filter this graph by provider (Google, Microsoft, Others). That means you can see where your warming emails land on Google Workspace / Gmail VS Office 365 / Outlook, etc.

Here are the 4 main types of graph :

What to do in each situation :

When landing mostly in inbox : keep warming to maintain that and keep following the best practices.
When having a small spam spike : follow our guide => How to help fix a spam spike and/or reputation score drop using MailReach
When having a big spam spike : follow the same guide => How to help fix a spam spike and/or reputation score drop using MailReach
When your email reputation is very damaged AND you have sent campaigns from this address / domain in the past : follow our guide : How to restore a damaged email reputation and deliverability using MailReach

Is there any other thing I need to know to have the absolute best deliverability on earth?

Read and re-read the following resources :

MUST READ for cold emailing AND opt-in / newsletter sending : How to Prevent Emails From Going to Spam
MUST READ for cold emailing, the best sending setup : The Best Cold Email Deliverability Sending Strategy to Avoid Landing in Spam.

Use our Spam Checker to make sure the content of the emails you send AND your sending setup are not spammy

MailReach's Email Warmer helps you maximize your email reputation and deliverability potential. But email reputation is not the only factor to decide whether you land in spam or inbox.

The other MAJOR factors are :

The content of your emails : words used, links, images, HTML, etc.
The way your emails are sent : sending IP, sending tool, tracking domain, etc.

This is why, when you manage to get a good email reputation, you need to test the deliverability of your own emails and sending setup.

For that, you just have to use our Email Spam Checker which is included in your MailReach subscription.

To run a proper Spam Test, you need to send the email in the exact same conditions as if you were sending a campaign to your recipients.

Updated on: 25/01/2023

Was this article helpful?

Share your feedback


Thank you!